Apple and Meta headsets could face a big challenge: Sticker shock
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Apple and Facebook parent Meta are expected to release mixed reality headsets in the coming year that could finally fulfill the industry's promise to turn head-worn devices into the next big shift in personal computing. But there's one major potential snag: sticker shock. The best-selling virtual reality headset, the Meta Quest 2, retails for $400 and accounted for 78% of the nascent VR market in 2021, according to IDC. Consumers who want the next-generation technology are going to have to spend multiples of that. Meta's forthcoming high-end headset, codenamed Cambria, is expected to cost at least $800, the company said earlier this year. Apple's unannounced device could reportedly cost thousands of dollars. That's a hefty load for products in a category that's ...









